Smartphones and applications are used by all. According to Business Insider article by Rebecca Borison, women are now, more than ever, participating with mobile gaming applications. With gaming applications like the “Kim Karashian: Hollywood” we can see that women have become a new target market for gaming application and find themselves delving into the gaming sector. So the question would be is how can game apps help events and their event management mobile app?

Mobile devices have begun enhancing our daily activities in almost every way possible. But how can they enhance our attendee event experience?