Category: technology
17 Stats for the Mobile Skeptic [Infographic]
Kim Harwood
The recent search algorithm update made by Google, famously named “Mobilegeddon,” has convinced many just how important mobile is. However, there are companies out there who still aren’t convinced. Check out our first ever infographic for 17 mobile stats that prove mobile is here to stay.
How Networking Technology Can Improve Attendee ROI
Kim Harwood
Networking technology is something almost any planner is familiar with in this day and age. But many are asking, what is the benefit of investing in such technologies? Inspired by this Social Tables post, see how technology can foster higher ROI by inspiring attendee networking.
Best Practices for Event Email Marketing
Kim Harwood
Event email marketing is never an easy task. You need to focus on providing accurate, relevant information in a timely manner to your registrants all the while your other event planning tasks are going on. And most importantly, you need to make sure your email doesn’t get buried in your reader’s inbox. Luckily, we are here to help with these event email marketing best practices. Plus, we offer some extra email tips for event planners with event apps.
12 Tips to Increase Event App Adoption
Kim Harwood
Sometimes no matter how much you express the value in an event app, some attendees still won’t download it. Their reasons may vary from not feeling comfortable with the technology to just not knowing about it. Whatever the reason, there are several different strategies event professionals can implement to drive event app adoption.
How to Define the Best Conference App
Kim Harwood
Finding the right conference app for your organization can be overwhelming. The number of apps out there seem to increase by the day while the new features are also ever-growing with technology. We’re here to help by comparing the major app providers out there to our conference app.
Our 2015 Strategic Mobile Trends for Associations and Event Leaders
Kim Harwood
One of our most successful mobile awareness endeavors was our 2014 Mobile Trends whitepaper accompanied with the 2014 Mobile Readiness Survey. So for 2015, we have a new mobile trends whitepaper and associated survey to help us discover the needs of associations and event professionals. Read more to learn how you can get the scoop on mobile trends and your peers mobile impact.
Accomplish your New Year’s Resolution with Mobile Apps
Kim Harwood
We rely on our mobile devices for just about everything. So why not utilize them to help you achieve your New Year’s Resolution? With January 1 around the corner, here is a list of free mobile apps that can help you stay on target throughout 2015.
Why Wi-Fi? Part II
Kim Harwood
Our previous blog post on the topic offered event planners a few tips to help make the process of offering Wi-Fi at events a bit easier. During our mobile research, we found an additional resource we felt professionals in the industry could benefit from.
Why Wi-Fi?
Kim Harwood
As the number of connected devices increases, so does the demand for connections. However, current Wi-Fi standards are unable to meet this demand, causing event planners with mobile event apps to find themselves in the dark on the day of the event. So, what can event planners do?
How Successful Has Apple Pay Been?
Kim Harwood
With the continuous increase in smartphone adoption, more consumers are able to tap into mobile payment services. And now that Apple released its own version, this technology is sure to rise in the future. But just how well is this service, as well as other mobile payment services, doing?