Category: events
Strategies for Event Sponsorship and App Advertising
Kim Harwood
A past survey stated that 90% of event planners put finding an event sponsor as one of their top two concerns when planning events. With attendance projected to increase for tradeshows and conference in 2024 and non-airfare costs are forecasted to hit $833.33 per attendee according to the Amex Events forecast for…
How to Leverage Event Content For Your Blog: 4 Ideas
Guest Blogger
If you agree with the 56% of marketers who find blogging to be an effective marketing tactic, you know the importance of enhancing your content strategy with relevant and actionable information. Fortunately, a wealth of valuable content lives in your organization’s event materials. Because your events aim to welcome, engage,…
Elevate Your Event Marketing with Data Appends: 4 Tips
Guest Blogger
Every good marketer knows data is the key to modern marketing success. Data empowers you to understand exactly who your target audience is and how to reach them. So, you can share content that resonates with them and increase engagement with your organization. While many organizations take a data-driven approach…
Harnessing Text for Event Promotion: 4 Tips for Associations
Guest Blogger
NOTE: SMS marketing messages must comply with anti-spam laws, such as the CAN-SPAM Act in the United States or the General Data Protection Regulation (GDPR) in the European Union. These laws govern commercial electronic messages and require businesses to obtain consent, provide opt-out options, and include accurate sender information. Your…
After the Event: 5 Ways to Thank Volunteers Effectively
Evelyn G
Want to retain event volunteers for the long term? Use these strategies to show appreciation and encourage volunteers to stay engaged with your nonprofit. Volunteers provide significant support to the charitable organizations and associations they work with. The impact of their support is undeniable: The current value of a volunteer…
4 Ways to Welcome Association Members That Will Resonate
Guest Blogger
Welcoming new association members makes a good first impression and lays the foundation for a strong relationship. New members join your association for a variety of reasons. For some, the primary goal is to network with others in their field. Others want to develop their professional skills through your events…
March Newsletter
Evelyn G
Managing your registration process is even easier with our registration platform features! Invoice PDF: Send an invoice email with an invoice pdf attachment automatically. Confirmation Emails: Streamline your registration and payments effortlessly! Simply resend confirmation emails upon request, forward your registration payment confirmation or invoice emails to…
6 Must-Have Features For an Effective Event Web Page
Guest Blogger
A lot goes into planning an event for your organization—from booking the venue and keynote speaker all the way down to nitty-gritty details like creating the name badges. A well-designed and informative event web page is pivotal to the success of your event. It’s where potential attendees can gather all…
ROE – the Metric that matters in 2024!
Guest Blogger
In 2024, performance metrics go beyond revenue impact, reaching into a realm that evaluates diverse attendee perspectives to enhance overall experience! Get ready for a groundbreaking method of gauging success, utilizing the pivotal metric of the year! According to Kim Corcoran, CMP, CTA, President of Destination Michigan and Executive Director…
Promoting Conference Networking: Before, During, and After
Guest Blogger
A new year means a new set of events to plan and host—and you want to make sure that they’re better and more successful than the previous year’s! For conferences, a great way to improve your existing event plan is to facilitate networking among your attendees and their qualified leads.…