How To Promote Membership Benefits and Attract Supporters

Membership directors and association marketers face a common challenge: getting members to see the full value of what they’re paying for. The benefits might be there, but if they’re not communicated well, your association could struggle with stagnant growth and declining engagement. Promoting your benefits and creating a positive experience […]

Planning Members Events Across Multiple Chapters: 3 Top Tips

Whether you’re raising money for a philanthropic partner, recruiting new members, or even hosting an alumni engagement event, your member-based organization’s schedule is full of activities and events. These events all serve distinct, crucial purposes.  Now, imagine if you could boost your attendance and engagement by multiple factors. Throwing multi-chapter […]

How to Choose Between an In-Person & Virtual Nonprofit Event

If your nonprofit has been operating for a few years, you’ve probably hosted at least one fundraising event. Events bring your organization’s community together, spread awareness of your mission, and—when planned strategically—raise significant amounts of revenue for your programs and projects. With the continued rise of virtual nonprofit events, you […]

Tech Innovation: Digital Waiver Benefits in Event Management

Have you ever been excited to try out a new restaurant, only for that excitement to be dampened when you see a long line at the hostess desk? Or, maybe you’re looking forward to a trip to the theme park, but the never-ending queues at each ride have a negative […]

Conducting a Technology Audit for Your Association

Technology can play a key role in your association’s success, with the right solutions enabling you to streamline operations, track important metrics, and improve your processes. You may have already seen the benefits of using tools like a member management system, financial management software, or fundraising solutions to streamline your operations.  […]

How to Leverage Storytelling to Boost Membership Acquisition

If you’ve ever tried to market to a vast audience, you already know it can be challenging to hone in on just one idea or technique to achieve widespread appeal. However, the common thread that connects all of your membership acquisition efforts is a universally-beloved tactic—telling a great story. In […]

4 Budgeting Tips for Your Nonprofit’s Fundraising Event

A recent survey revealed that over half of nonprofits generate 21% or more of their annual revenue from their event and online fundraising efforts. In other words, fundraising events have the potential to bring significant revenue, awareness, and support to your cause.  Your nonprofit may have marketing techniques or innovative […]

Pre-Event Checklist for Planners: Preparing for a CSR Event

Events centered on corporate social responsibility (CSR) are mutually beneficial for businesses and mission-driven organizations. They’re valuable opportunities to increase visibility, secure new relationships, and strengthen existing connections. However, CSR-centric events have complexities that other types of gatherings don’t. To help you organize and market your next CSR event, we’ve […]

3 Ways Your CRM Can Influence Your Fundraising Events

Fundraising events are attended by 81% of U.S. donors, making them the ideal outlet for reaching a broad audience and garnering support for your cause. However, between securing event sponsorships, recruiting volunteers, and marketing the fundraiser, event planning is no easy feat. It won’t surprise you that software built for […]

Event Feedback Surveys: How to Conduct Post-Event Evaluation

In a world where your organization can use AI insights, member engagement platforms, and intuitive event planning tools to optimize its events, it’s easy to think you already have all the tools needed for success. At the end of the day, however, your events hinge on attendee satisfaction. Post-event feedback […]