As we edge closer to the start of Q4, many organizations are finalizing their 2025 budget plans. Allocating the correct amount of money to a multitude of varying products, events, supplies, employee wages, and so on, can become a daunting task. It is nearly impossible to include every last detail in your plans, which is why a reminder of the different products and services to include in your budget plans is beneficial! One important category that budget planners must take into account are events. According to TrueList, 21% of corporate marketing budgets are spent on events, making this category crucial in your budget planning efforts to avoid overspending.
Gartner noted that companies whose annual revenue is less than $500 million set aside about 8.4% of revenue to marketing. Within the marketing budget, about 9.4% of that is spent on events.
However, if your non-profit is small, the annual conference can be a major driver of your revenue and a much larger part of your annual budget. In fact, a recent survey noted that over half of nonprofits bring in 21% or more of their annual revenue from their event and online fundraising efforts. This means that budgeting sufficient funds for planned events in the nonprofit sector is crucial. By creating a broad outline of the services and products you need to successfully host your 2025 planned events, you can better allocate funds to support your event needs. So, is technology to improve effectiveness and save time and resources included in your budget? If not, here are 4 key technologies to include in your budget to elevate and simplify all your 2025 events.
With all of these benefits in mind, you don’t want to forget to make room in your 2025 budget plans for Results at Hand Registration Software! Check out our website to learn more about this product.
Offering Lead Retrieval services to your Exhibitors allows them to seamlessly and efficiently capture the contact information of potential leads. Exhibitors simply scan the leads QR code to save their information, chat, rate leads on a 5-star priority scale, and more! In addition to Lead Retrieval, Exhibitors gain access to chat features, a listing on the tradeshow map, the ability to share materials, and more. Investing money into your Exhibitors will provide positive ROI for both you and the Exhibitor! On one hand, your organization ensures strong sponsors sign up to exhibit at your event and on the other hand, the Exhibitor gains access to powerful networking opportunities. Don’t forget to account for this feature in your 2025 budgets!
Nichole Richardson, Association Management Coordinator at Dykema – Association Management Services, encourages event planners to include Results at Hand Onsite Badge Printing in their budgets because “choosing to take on the additional expense for name tag printing through Results at Hand allows us to have less staff expense stuffing name tags and most importantly, allows for a smooth and quicker registration experience for our large events of 1,000+ attendees.”
Implementing an Onsite Badge Printing solution into your event management offers an abundance of perks for your organization:
Results at Hand’s Onsite Badge Printing Solution is easy for attendees and Exhibitors to use. All your guests have to do is type their name into the tablet to check-in and their badge automatically prints, eliminating the hassle of pre-printing, ordering, and re-printing badges. Since it’s such an easy process, this product is a no brainer to be included in your 2025 budget plans!
To make it even better, Results at Hand offers a premium app plan so you can gain year-round access to your event app for use at all of your 2025 events! This plan ensures your budget captures all the events you hope to host throughout the year without having to know the exact number of events. Eliminate your stress and budget Results at Hand’s premium event app into your 2025 plans!
Although your 2025 budget includes far more categories than your events, it’s important to get started in planning and allocate your funds to the events you know your organization will host throughout the year. If you’re struggling with where to start when creating your 2025 event budgets, Results at Hand recommends using a template as your basis and customizing it to fit your event’s needs.
Just as important as the services you include are the partners you select. It is important your partner both understands your event service needs, but also understands your budget and can work with you to make the right choices for your budget and goals.
Not sure if Event Management Software can fit your budget? Luckily for you, Results at Hand is committed to making simple and seamless event management accessible for everyone! We offer custom pricing to fit both your event needs and budget. Get started today by filling out this form or email sales@resultsathand.com!
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