technology

3 Ways to Sell Mobile App Sponsorship

Do you ever wonder why organizations have sponsors flooding their apps for their events? Well, they are much more important than you may think. Event sponsors can purchase all types of advertisement opportunities on event apps, which allows for the hosting organization to raise money.

So, what does the sponsor get out of this? Purchasing an ad on an organization's event app will lead to more exposure for the sponsor. Because of the frequent use of the app, there will be many eyes on a sponsor’s ad.

While the app is being used and sponsors ads are being seen, event-goers are more likely to check out the sponsor and become more involved in what they do. And by being a mobile app sponsor, they can boost their marketing and potential clients.

3 Types of Mobile App Sponsor Ads

Below are three kinds of mobile app sponsorship opportunities provided by Results at Hand:

Push Notifications

Push notification ads are great for ensuring that the sponsor’s message goes out of its way to be viewed by the user. The push notification ad will appear right on the home screen of the device. With the option to add images, links, and more, this is a great way to promote specific products or limited time offers.

Splash Screen

A more customizable way for sponsors to purchase ad space is through a splash screen. This can be used by the sponsor to promote their entire organization with a logo or the entire space can be used to include more details. Sponsors can breathe easy knowing their ad is the first screen that appears when the app is opened.

Kim Harwood